The solution supports both eCommerce and Brick-and-Mortar stores. It can handle the unique requirements of each channel, whether it's dynamic online pricing or optimising in-store promotions, providing a cohesive strategy across all sales channels.

The solution can update pricing and promotions in real-time, allowing businesses to respond quickly to market changes, competitor actions, and demand shifts. It supports ongoing adjustments and can be set to run automatically or triggered on-demand by users. Consistent data feeds and automated scheduling ensure the process is seamless and efficient. Other than real-time, the solution can also support any other frequencies (including custom ones) such as daily, promotion week, month, etc.

The solution supports any level of granularity, from site-specific pricing to custom clusters and national pricing strategies. It allows flexibility to implement varying tactics across different regions, stores, or even down to the product level.